This annual fundraising event, organized by the state’s hospitality industry association, involves the sale of calendars featuring Wisconsin establishments. Each calendar offers a chance to win daily cash prizes throughout the year. Participants purchase calendars from participating taverns, restaurants, or other licensed establishments. The proceeds typically support the association’s efforts to advocate for the hospitality industry and provide resources to its members.
This program provides crucial financial support for the association, enabling it to represent the interests of its members on legislative issues, offer educational programs, and promote responsible business practices. It also provides a valuable promotional opportunity for participating businesses, attracting customers and generating community interest. The history of this initiative reflects the ongoing commitment of Wisconsins hospitality industry to both its members and the communities they serve.
